Maintaining a Membership Site with Premise for WordPress

Membership Site with WordPress

Ten years ago, the idea of building a membership site was so daunting that many people simply chose not to do it. But in 2013, it’s easier than ever. And thanks to the Premise plugin for WordPress, you can now create a 100% unique membership area of your website through simple and easy to navigate menus. With Premise, your members will have a positive on-site … [Read more...]

Incorporate Video Transcripts Into Your SEO Strategy

Video Transcripts Can Help Improve SEO

The internet used to be a place for text and graphics. If you think back to the days of Angelfire (we’re all getting old, aren’t we), you’ll recall that websites were almost 100% text. But as the internet has evolved, people have turned to their browsers and smartphones to consume video. People watch videos on how to do things, to understand the world around them, … [Read more...]

Five Reasons Nobody is Watching Your Video Content

Five Reasons Nobody is Watching Your Video Content Featured Image

The moment when internet marketing experts declared video content marketing to be a solid tactic for gaining traffic and rankings, the floodgates opened. Suddenly everyone began slapping videos up all over their websites. Unfortunately, most of these videos did nothing to help traffic or rankings, because nobody was watching them. Creating video for video’s sake is no … [Read more...]

Planning Website Architecture for SEO Success

Planning Website Architecture for SEO Success Featured Image

A successful website architecture can mean the difference between your visitors becoming a sales lead or just bouncing away to a competitor's website.  A more formal name for website architecture is "information architecture", which is the goal of building a website with your audience's needs in mind and making information intuitively discoverable.  A successful website … [Read more...]

Beginners Guide to Google Webmaster Tools

Beginners Guide to Google Webmaster Tools Featured Image

Google Webmaster Tools is a free service that helps you do lots of things, such as checking for malware on your site, moving your site to a different domain, and even identifying what keywords are bringing you search traffic.  If you are a web designer or web developer and have lots of sites to monitor, Google Webmaster Tools can manage several sites through a single … [Read more...]